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Accent Opaque Portfolio Exchange

The Paper
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Accent® Opaque uncoated sheet made with 30% post-consumer fiber

The Printer
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The Overview

Connecting People During a Challenging Time

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If there’s one thing the Accent Opaque team loves, it’s events. For HOW Design Live 2020, we planned a portfolio exchange between artists, which we'd show in the booth at the event, gallery-style. Of course, when the event was postponed due to the pandemic, we had to pivot and find a way to bring people together even through physical separation. Thus, the virtual Accent Opaque Portfolio Exchange was born.

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The Details

Six Artists Unite for Sustainability

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Six artists with unique styles were invited to participate in the exchange, and they agreed to produce an edition of prints using Accent Opaque's uncoated sheet made with 30% post-consumer fiber. At the end, every artist would walk away with a full limited-edition set. The exchange theme we chose is a concept that’s central to Sylvamo’s company values: sustainability.

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The Results

Fostering Unity Through Visual Expression

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Following the initial exchange between the 6 artists, we used the original prints to produce a set of 6 unique postcards and invited Accent fans to request their complimentary set. Even though we as a society were still socially distancing, we could still use these postcards to connect from afar. What's more, those who shared a photo of their postcards on social media were entered to win one of the 25 limited edition full-size prints.