Pop-up Mailer featuring a 3D Storefront, open position.
ACCENT / ON

Lindenmeyr Munroe Mailer

Front of mailer, featuring open sign graphic.

OPEN FOR BUSINESS

Lindenmeyr Munroe, a leading independent paper provider, takes pride in its U.S. storefronts. And as businesses began to re-open in the aftermath of COVID-19, we collaborated with International Paper and Lindenmeyr Munroe to create an eye-catching mailer to announce their re-opening and invite their customers back to their newly reopened locations.
 

 

POP-UP MAILER

We decided to create a pop-up mailer. Typically, pop-ups involve a complex process, but this design is both simple and cost-effective. One sheet is a flat-folded card while another die-cut sheet sits on top. Using variable data, the closest storefront information would populate for each recipient throughout the U.S.

 

Pop-up Mailer featuring a 3D Storefront, open position.
Back of mailer and custom envelope.

POP INTO YOUR LOCAL STORE

With a retro look, feel, and colors, along with a template from Fold Factory, the pop-up mailer was designed to replicate the look of a Lindenmeyr Munroe store. A cornerstone of the design is the “Open” sign, which reminds customers their local shops are open and they’re invited to pop in.

 

This Project Made Possible by Accent Opaque

Quality, Performance, Results
With so many sizes, weights and finishes, where you put your Accent is entirely up to you.
The Paper

Accent Opaque 80 lb. Text Warm White Smooth

 

 


The Printer

The Designer