This new flipbook is designed to showcase every paper in Sylvamo’s treated digital portfolio. Featuring vibrant, high-definition images of fruits, each image is used multiple times to highlight the differences between brands (Accent® Opaque and Williamsburg), treatment types (Inkjet Treated and Indigo Treated) and Sylvamo technologies (ImageLok® and Dyemond™).
HOW WE DID IT
We partnered with Screen USA to print all the inkjet samples on their Truepress Jet520HD+, and all Indigo sheets are printed on an HP® Indigo 7900. The cover was printed offset on two laminated sheets of Accent Opaque Cover Smooth 120 lb. for added stiffness. We also added a spot polymer and sculptured emboss for additional pizazz.
A COLORFUL PUZZLE
The digital flipbook is a little like a Rubik’s cube; the best way to use it is to spend some time playing with it. There’s no right or wrong way to use it, and the whole point is to be able to compare as many options as possible.