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Whitney Biennial 2017 Cover

Whitney Museum Biennial Book

The Paper
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Accent Opaque 80 lb. Text White with a vellum finish

The Designer
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Olga Casella Badillo and Luis "Tuto" González, Tiguere Corp.

The Printer
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GHP
West Haven, Connecticut

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Whitney Biennial 2017 inside spread

THE OVERVIEW

Capturing New and Emerging Visual Artists

Description

Since 1932, the Whitney Museum of American Art in New York City has presented the Biennial, an exhibition highlighting new and emerging American artists. The museum, long known for featuring some of the most promising and provocative voices in contemporary art, sought to document the 2017 Biennial in a comprehensive, visually engaging book that would capture both the spirit of the exhibition and the evolving trajectory of contemporary American artists.

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Whitney Biennial vellum page

THE DETAILS

A Peek Behind the Curtain

Description

This perfect bound book features full-color photographs and reproductions of works from the 2017 exhibition, along with artist interviews and essays that explore the genesis of the pieces included in the Biennial. The book not only brings together the wide range of artistic styles and movements represented in the show, it also offers an engaging, behind-the-scenes look at the creative process. Its premium look and feel further reinforces the Whitney Museum’s position as a leading destination for innovative American art.

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Whitney Biennial production specs

THE RESULTS

Premium Paper for a Powerful Publication

Description

Printed on Accent® Opaque 80 lb. Text White with a vellum finish, the interior pages have a refined, premium feel that honors the artwork documented throughout the book. The use of transparent overlays as section dividers enhances the tactile experience and elevates the design of the book itself, making it a fitting compendium for the 2017 Biennial exhibit.